Care Home Website Design project

    Care Home Website Design

    Wordpress · Web Design · SEO

    Care Home Website Design: SEO & User-Focused Solutions

    Care Choices

    Since then, we have not only deepened our client relationship but have also grown the project into three additional websites that serve different purposes within the care industry. 

    The main website, Care Choices, is a custom WordPress website that has advanced directory features. It allows users to search for care homes easily by providing near and far search options.  These search options are tailored to the specific needs of the audience, ensuring that each user can find care homes that best match their requirements.

    The website’s core data come from the CQC API and other care bodies and is normalised to ensure that users get the most accurate and useful results. This data integration ensures users receive unique and friendly experiences when searching for care homes.

    Key Features & Achievements

    Advanced Search Capabilities

    We created a custom WordPress website featuring radial and geocoded search options. These features make it easy for users to find the right care home page based on location and proximity, improving the overall user experience.

    Data Integration

    We combined data from the CQC API and other regulatory bodies, integrating essential content to ensure quality information is current and accurate for users.

    Ongoing Enhancements

    We combined data from the CQC API and other regulatory bodies to ensure that the information is current and accurate for users. To ensure the website remains up-to-date and effective, we also provide ongoing support and training for staff, covering website management, technical assistance, and best practices in customer service.

    SEO Success

    In the past four years, the site’s SEO for care homes' performance and visibility have increased by 300%, resulting in a significant traffic boost and much better user engagement by implementing strong digital marketing strategies to grow visibility on Google.

    Care Home Website Design project overview

    Care Home Website Design: Long-Term SEO Success Story

    Client Impact
    The user experience of Care Choices has dramatically increased because it now allows for a speedy data retrieval process and, most importantly, accessible, relevant, and accurate information. Our ongoing partnership means our team offers a fully comprehensive service covering every aspect of care home website design, ensuring every detail is tailored to client needs. This approach helps Care Choices stand out as a leading brand in the sector. The agency’s commitment has resulted in not just a technically better platform but also one that is significantly more visible, strengthening their online presence.

     

    Ongoing Collaboration
    We maintain a close, collaborative relationship with Care Choices as we consistently make updates and improvements to keep the platform competitive in terms of both user experience and search engine optimisation, showcasing the value of web design for care homes. Our agency understands the unique needs of care home brands and provides professional support to maintain a strong online presence.

    Visit Care Choices

    “The site performs better than ever and boasts even more visibility across the internet. Our users can now access precise and accurate data about their care in a way that didn’t even seem possible before.”
    Jo DoveyDirector, Care Choices

    Our experts can help you reach your business objectives, and we’re ready to discuss care home website design functionality and visibility.

    Get in touch